The wisdom in life can be written into a book, but you cannot take the book exactly when it is applied to life, because life is always alive and requires you to be flexible and creative. Learn the art of selling from “Are chili hot?”
Chilli sellers are always faced with the same question: “Is this chili hot?”. How should I answer this? If you say spicy, if someone doesn’t like spicy food, they will immediately leave and won’t buy again; What if it’s not spicy, what if someone likes spicy food?
One free day, I stood next to a woman’s chili shop, how did she solve this paradoxical problem?
When there were no buyers, I acted smartly and told her: “I divide the chili into two parts, when I meet a customer who likes spicy food, I show this side, and when I meet a customer who doesn’t like spicy food, I show the other side. “.
The chili saleswoman looked at me with a smile and said, “It doesn’t have to be.”
At this moment, a customer came to ask to buy, the question was still the same: “Is this chili spicy?”.
The saleswoman very firmly told them: “The dark fruit is spicy, the light color is not spicy”.
Buyers believe it’s true, choose chili, pay, and then leave happily.
After a while, the remaining pale chili peppers were empty.
After a while, another person came to buy and still asked the same question: “Is this chili spicy?”.
The chili seller looked at her load of chili and answered firmly: “The long fruit is spicy, the short is not spicy”.
Sure enough, buyers listened to her classification to choose chili. And as a result, soon the long peppers were sold out as well.
Looking at the rest of her chili peppers, all short and dark peppers, I thought to myself: “How do you handle this time?”.
And when another buyer came to ask: “Is this chili spicy”, the saleswoman still confidently replied: “The fruit is hard and spicy, soft, not spicy”.
I secretly admire her, isn’t it why when peppers are exposed to the sun all day, many of the fruits lose water and become soft.
And soon, the chili woman sold all her chili, before going home she said to me: “The way I told you, everyone who sells chili knows it, but my way of selling it is the only mine know”.
Hearing that, I suddenly realized that: Wisdom in life can be written into a book, but you cannot keep the book intact when applying it to life, because life is always alive and requires you to be flexible and flexible creative.